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About Us

What we do

Insight

Qualitative and Quantitative Research delivered as actionable insights

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Strategy

Clear and concise solutions to the challenges of the family market

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Creative

Creative executions across any media and always underpinned by our insight

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Clients
17

We were born in 1999, when we realised there wasn't a company offering specialist services needed for businesses to connect with the family market.

30

We're the only team of cross-discipline marketing service professionals that specialise in the family market.

2

Two hemispheres. We're an international agency working from offices in London and Cape Town.

We're experts in the family market.

We've come together from FMCG, children's media, education, management consultancy
and the technology sector. We have an ex-archaeologist, too. But that's another story.

Families: our researchers know how to talk to families, our strategists know how to connect with them, and our creatives know how to make some pretty good stuff for them.

We're the only cross-discipline team that specialises in the family market on the planet.

We make family brands stronger.

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Leadership

Matan Uberstein

CTO

Maurice Wheeler

CSO

Jennifer Blows

COO

Gary Pope

CEO

Raj Pathmanathan

Creative Director

Awards
IPA
iKids
Toy Awards
Bafta
IVM
WSA
Sunday Times
Media Week
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