Kids Industries: The Family Agency | Kids Industries

The Family Agency

We make family targeted brands stronger by delivering award winning Insight, Strategy and Content.

The Family Agency

KI is the only full-service marketing agency for family brands that build lasting relationships with children and parents.




Research, knowledge capital development and brand strategies

Disney logo

Rebrand and digital platform for this leading licensing agency

CPLG logo

Developed and marketed the children’s range. Increased share from 15% to 51%

Aquafresh logo
Al Jazeera

Created the world’s leading pre-school channel in Middle East

Al Jazeera logo

NPD and marketing strategy for children’s porridge

Quaker logo
Peppa Pig

Redevelopment of global digital platform and App development

Peppa Pig logo

Built and branded an entire TV channel - on air and online

Jeem.TV logo

Development and validation of a global hand washing programme

GlaxoSmithKline logo

Planning and Execution of Rice Krispies Multi-Grain Shapes relaunch

Kellogs logo

Insight to position own-brand toy range

Tesco logo

Development of family propositions for the holiday market

TUi logo

Research and Concept Development work across books and magazines

Egmont logo
Harper Collins

Product development for global brand

Harper Collins logo

Development and validation of a global hand washing programme

GlaxoSmithKline logo

Research to deliver an invigorated brand strategy

Miffy logo

Insight to deliver increased revenues in Consumer Products

Marvel logo

Insight and Strategy that re-developed Saturday morning TV

CITV logo
iLearn N Play

Suite of apps to work in partnership with toys

iLearn N Play logo

Range of TVC’s, websites and interactive events

Mattel logo
Warner Bros

A range of insight driven internal films to inform strategy development

Warner Brothers logo
Shaun the Sheep

Brand DNA to inform global Consumer Products development

Shaun the Sheep logo

Range of digital solutions and TVC’s

Tomy logo


Effectiveness happens when brand Insight, Strategy and Content are integrated. That's what we do.


Actionable and Robust. Qualitative and Quantitative consumer understanding and a power-packed "So What?" with every insight.

>Find Out More


Clear and Practical. Collaborative processes that combine our skills and knowledge with your ambition and business capabilities.

>Find Out More


Engaging and Emotional. Award winning content executed across any platform and validated by our unique understanding of the family market.

>Find Out More


@KidsIndustries  twitter/icon.png  25/05/2017

#WalkersWave - We cannot fathom how this went out without moderation. Absolutely damning oversight from…

@KidsIndustries  twitter/icon.png  24/05/2017

Reviews from YouTubers can be so powerful! Meet Tiana with 5 million followers and only 9 years old! #toysandme

@KidsIndustries  twitter/icon.png  23/05/2017

RT @CharlieAlices: #manchestermissing #Manchester #ManchesterArena the girl on the left Kelly Brewster. Please help us find her https://t.

@KidsIndustries  twitter/icon.png  23/05/2017

RT @MetroRadioNews: #ManchesterArena terror attack. Please share - these are the missing people from our region. Chloe, Liam, Courtney…

@KidsIndustries  twitter/icon.png  22/05/2017

Interesting points from our Creative Producer on Characters! #KIvlog #characters

@KidsIndustries  twitter/icon.png  22/05/2017

This week we've got a few mins of insight on children and character mashups! #KIVlog #VLOG #Characters #Children

@KidsIndustries  twitter/icon.png  22/05/2017

There definitely needs to be more tools to help tackle mental health on Social Media Platforms! #mentalhealth

@KidsIndustries  twitter/icon.png  22/05/2017

Check out our feature in the latest article from @kidscreen! #girlpower #empower #Nella #RainbowRangers

@KidsIndustries  twitter/icon.png  19/05/2017

Good to see another kids favourite brand introduce a new character with autism qualities

@KidsIndustries  twitter/icon.png  19/05/2017

So excited for over 100 NEW episodes from our favourite Pig! #peppapig #splishsplashsplosh #bringon2019

@KidsIndustries  twitter/icon.png  17/05/2017

Great promotion from #Lego. Children will love trying to get hold of the secret, rare or exclusive trading cards!…

@KidsIndustries  twitter/icon.png  16/05/2017

We're already addicted to the latest playground craze....#fidgetspinner #spinnermania #playgroundcraze

@KidsIndustries  twitter/icon.png  15/05/2017

Check out our new article "The perils of being a child star" by our Producer @SimeonKlein

@KidsIndustries  twitter/icon.png  15/05/2017

Excited to see what this new 'live-TV' format will look like in September on CBBC! #saturdaymorninglive #CBBC

@KidsIndustries  twitter/icon.png  11/05/2017

New #LEGO experience in US makes time for family building AND building Lego. What could be better?…

@KidsIndustries  twitter/icon.png  11/05/2017

Very good message to be sending to those who are taking their #SATs @MumsnetTowers! #education

@KidsIndustries  twitter/icon.png  10/05/2017

Great to see a mindfulness and emotional awareness app for children - 'Stop, Breathe & Think Kids' #apps #children

@KidsIndustries  twitter/icon.png  10/05/2017

A positive and important #campaign from @thismorning. Please take the pledge and #BeKind.


Kids Industries in numbers...


We were born in 1999 when we realised there wasn’t a company offering the specialist services, the industry needed to connect with the family market.


There were two of us. Now there are 22. We’re the only team of cross-discipline marketing services professionals that specialise in the family market.


Two Hemispheres. We’re an international agency working from our offices in London and Cape Town.

Meet the grown ups...


Lets Get Social

socialIcons/fb4.png socialIcons/yt4.png socialIcons/tw4.png socialIcons/gp4.png socialIcons/li4.png

© Kids Industries 2017
Terms and Conditions