If you’ve ever wanted to work with the likes of Pokemon, Paramount, Universal, Royal Caribbean, Amazon and a whole list of other household name clients and do high-end, strategic work that has a direct impact on their business then this might be the job for you.

At KI we partner with the very best global (and local) businesses spanning start-ups to market leaders, to build their family focused brands into world beaters. Our business is growing very rapidly and it is an incredibly exciting time - really, really. And that’s why we need to bolster our multi-award winning team with an experienced Senior Qualitative Researcher to be a significant part of our future.  This is a multifaceted role, who loves advertising and media. You will be part of the boutique research team

We need someone permanently, but if you’re an excellent freelancer then don’t be shy of reading on:

We create award-winning work and deliver uniquely insightful research, but we also make sure everyone has a nice time whilst we do it, so you’ll find us taking our culture and our values just as seriously as we do on our projects. 

As a member of the Insight & Strategy team, you will develop the insight-led recommendations for world-class businesses that need to engage children and families. Our work is both quantitative and qualitative, and we are open to applications from Researchers working in either or both of those areas.

Key responsibilities:

  • Research: methodology selection, creation of research materials and the fieldwork itself
    You’ll lead your own research projects within which you will be fully responsible for all research materials and research execution. You’ll be confident building screeners, discussion guides, stimulus and surveys and you’ll be able to present a clear rationale to your decision making. You’ll be equally comfortable delegating a portion of this work to a more junior team member and executing all stages of a project yourself.

  • Qualitative research: moderating skillfully and drawing conclusions
    You’ll have experience in moderating under different set-ups (focus groups, depth interviews, communities, diaries…) and be able to both recommend and deliver the right format for the interviews. Our research is with children and families, so we are looking for very highly skilled, adaptable moderators who can just as well speak to a five year old as to a group of parents.

  • Research analysis: story-telling, presenting and learning to connect the dots
    Whether the data we work with is quantitative or qualitative, you’ll take the lead in reporting for your projects, delivering immersive reports with strong rationale throughout. We take pride in connecting research insights with business strategy and creative work, so you’ll be able to collaborate with clients or your colleagues from other teams in order to make the research reports as actionable as possible.

  • Research proposals and new business
    You’ll take a leading role in developing research proposals, working with the agency leadership and the client services teams to answer the question of how we would approach a project.

  • Maintaining and supporting client relationships
    Asking the right questions, providing relevant information about their current project, maintaining the dialogue with proactive insights in between projects.

 Important skills and abilities:

  • At least five years of relevant experience in qualitative research, either client or agency side 
  • It helps if you have experience in working with children and families (e.g. as a teacher, youth group leader, if not as a researcher) but this is not essential
  • Outstanding communication skills: written and verbal 
  • Previous experience in successfully managing full research projects as well as client relationships 
  • Commitment to delivering top quality work 
  • Ability to work as a member of a closely-knit, interdisciplinary team 
  • A thirst for learning about and supporting our clients in delivering value to children’s lifestyles - from the technology they use, the food they consume, the games they play … 
  • Calm under pressure - agencies can be busy, but are also hugely collaborative, exciting environments. We’re looking for someone who can thrive in this space, meaning you know how to manage your time, prioritise tasks, collaborate with your team and excel at the job

What’s in it for you?

We think we’re about as competitive as it gets in our world and we’re committed to doing all we can to make work the very best experience for everyone.

  • Hybrid, flexible working
  • An excellent salary
  • Medical Insurance
  • Company pension scheme
  • 28 days holidays (including bank holidays) and five extra days over Christmas and New Year period. That’s 33 in total.
  • Two Duvet days
  • Early Finish Fridays
  • Childcare vouchers
  • Structured training opportunities and development plans with direct investment in you
  • Subsidised food and drink, free lunch Fridays, office beer fridge (and wine cabinet. There’s a spirits cupboard too) office socials
  • Commitment to a healthy work-life balance
  • Significant opportunities for career progression
  • Cycle to work scheme
  • A truly supportive team and culture that wants you to succeed massively
  • Strange this one but true nonetheless, the work. Take a look at our site to see what we get asked to do. And there’s a lot we can’t talk about that will actually blow your mind